Article Marketing Tips to Help You Create Maximum Buzz for Your Business

It's been a few weeks since I posted on this blog. But I can assure you I have been busy. I have been recording some YouTube videos (http://www.youtube.com/dralsantoro . Also, I have been writing more articles, setting up new domain names for my business opportunties (forwarding, masking, etc) as well as putting the finishing touches on my website (http://www.DrAlfredSantoro.com . I have done a little of bit of work on myspace, but will be doing more with the videos. I guess I should get a video here on this blog as well. Oh well, one more thing for my things to do list. Anyway, tonight, I wanted to reprint an article I wrote on a little tweak I found in the ezine article directory that is really helping my article writing and effectiveness. Here it is...enjoy....

Article marketing is a wonderful vehicle to take your network marketing business to the next level. Some marketers, like myself, take it to an extreme level. I simply enjoy writing. It's funny, as I write these articles I am sharing information that has worked for me and for many of my business partners. The articles also serve as a reminder to me of what helped me achieve my success and to stay the course.

First of all, you don't have to be Robert Louis Stevenson to market yourself online. Simply talk about your experiences in the business. Your successes as well as your failures are invaluable to others. The former gives newbies a head start in the right direction, the later helps prevent others from duplicating your mistakes. So either way, the information is valuable.

Don't be afraid to be brutely honest either. Oh, I get the occasional nasty comment from someone. But I understand it is someone who has been burnt by someone else and is just venting. So, I accept it and allow the person to vent a bit. If that will help that person get over it and get on with life, I am happy to be there for them.

Writing articles are the first step. But one very important key to your success is to evaluate your articles effectiveness. You may ask, How can I do that? Easy... Ezine articles has some great tools that many marketers don't ever use. For example, you can see your status in your chosen category as to the number of articles you have written compared to others. I was shocked to see that out of all the network marketers writing articles I am ranked #8. And this after only 6-7 months. It goes to show a little bit of effort each week can really add up. And I can confirm that these articles are generating income that make me very happy as well as bringing people to my other businesses.

Another observation I made....VERY CRITICAL... I printed up the report that shows exactly how many views each article has gotten AND, how many times the article has been reprinted by someone else on their website. (great news because I get even more views from places I would have never been able to get to!). It also shows how many times someone has clicked on my URL to get more information...

Now watch this...what do these stats mean to you... Article 1 gets 50 views and 5 click throughs. Article 2 gets 20 views and 10 click throughs. While Article 3 gets 10 views and 1 click through. For argument sake lets say all three articles were published at the same time.

Here is what it meant to me... Article 1 has a high number of views..this is usually due to a really compelling title with a compelling summary. So, when I see an article getting a high view rate I know my title is very good. However, in this case, not too many people clicked onto my URLs. Obviously, I had to change my article a bit. Perhaps I got too preachy or made it too blah. So, I go ahead a tweak the article and re publish it. Also, I noted that many of those articles had 3 URL's the prospect could click on. So, I got rid of one. The primary URL is where I want the prospect to go to get more info. It will be best if it is a squeeze page so that I can have a way of contacting the person if I chose to. The second URL is my primary website that has links to everything I do. Any more than that and I feel you are giving the new prospect too many choices. In the future I may start using ONLY one URL. But we shall see.

The second article had a great click through rate so it meant my article was very compelling. However, the low views meant that my title was "BORING". Those articles get a fresh new title and get re published.

And, lastly, the third article was a dud. I might keep it there is I feel the information is important. Maybe it is a bit too didactic, too much like a recipe. But I might keep it in case I want to send one of my business partners directly to it, for a step by step approach to a certain topic.

My point is this...I learned article marketing through a wonderful system that has led me to more and more information that has exploded my online presence and in turn, continues to amaze me with its affect on my success in this industry. And, with article marketing being one of the "free" marketing tools you can use, you simply have to have it as one of your tools for success

Learn more about this technique at http://www.OnlineMarketingExcellence.com

Until next time...

Positive Attitude...Does it Work?

I hope all is going well for you. I appreciate the opportunity of sharing information with you. Over the past few months I have made some observations. My training as a chiropractor has led me to observe the way people walk, bend, and hold themselves. This gives me a sneak preview as to how I can help them, physically, when they confide their health issues to me.Well, I have taken that to a new level. I have studied how people react mentally and emotionally to various circumstances. And, combined that with their "success" level in their jobs and businesses, as well as their relationships. The results really did shock me, although after further contemplation, it made sense.There is a lot of hubbub about having a positive mental attitude. How do you feel when you around an upward thinking individual? Now compare that feeling with being around someone who always complains, and questions every single thing. Quite a difference! When I correlated attitude with the outward signs of success, both interpersonal and in business, I found that those people who had a good attitude, one of hard work, and forward thinking also had the most business success, were happy, and appeared to have excellent personal relationships.Now, of course, we can't know all the details of someone's life...however, simply put...happy, positive, trusting people appear to have more success and more zest for life. I know, what came first, the chicken or the egg? The stinkin thinkers will invariably say it is easy for someone who has it all to be happy. What I am here to share with you, that happy people, positive people tend to deal with obstacles differently than negative, cynical people.So you have a choice...how will you process the next obstacle? Will you look at it as a challenge that will help you grow as a person, or as an opportunity to complain about the world or a bad break? I will tell you that if you can take the high road, think of life as a challenge, you WILL succeed in all aspects of your life. Will it be easy...absolutely not...Is it worth it....YES! Until next time...

Give thanks for today no matter what!

So many times we look forward to the day in expectation of something to happen. Perhaps to accomplish something at home or in our businesses. Isn't it funny how many days don't turn out the way with thought it would!

Instead of being sad or having a frown on our faces, be happy that you experienced the day's events, good or bad. Because in essence each day teaches us something that makes tomorrow look brighter, and in other moments of our lives, as least bearable.

Remember this and watch your life become more joyful. Now, here is my attempt at Spanish..I am trying to learn the language.....Tenga un buen fin de semana! What I hopefully said is "Have a good weekend." Feel free to correct me if I made a mistake...that is the only way I will learn. And at 52 I need a lot of help!!!HAHA

Website up and running!

Well, it is done, at least the first draft so to speak. I have had a professional website for many years. It was done by a webmaster, although I furnished the content for the site. It has been a valuable source for my practice.

I always wanted to have my own personal website that was geared more towards helping people with other issues besides health. However, I really wanted to produce it myself. The problem...I really didn't know much about HTML codes. Oh, I had the basics down, but nothing fancy. And then I came across a program that I really liked and created my own website. Check it out, and if you like it, I'll give you the web address for it. Here is the deal...you can utilize their website to help you create an incredible website with detailed tutorials to help you along the way. And, then you publish it with their webhosting company. The cost of the webhosting is very minimal so it ends up being a win for everyone.

here is my site http://www.DrAlfredSantoro.com

the web building site is http://vodahost.com/partner/idevaffiliate.php?id=10201

Difficult Times Can Lead to Incredible Opportunities

Gas prices are sky rocketing, unemployment is high, the housing market has been down for a few years..... All seems bleak. However, this is a time of unprecedented opportunity. Never has there been a time when more people have been looking for income opportunities. The network marketing industry WILL make many people financially secure IF you utilize the right opportunity as well as the right marketing model.

Stop nickel and diming yourself with opportunities that allow you to make income a dollar at a time. I don't know about you, but in today's world a dollar doesn't get you much. Here is the catch...if you want to make big money you must be willing to pay a larger entry fee AND, most importantly, you must be willing to do more work. I'm not talking about hard work, I mean smart work.

If this intrigues you, take a close look at the following link. It explains how the system works. http://www.criticaltrainingformlmprofits.info/