What Type of Online Presence Do You Want?

There are many ways to get your products or services noticed online. The type that you choose is determined by several factors. Namely, how fast do you want your services noticed and how much are you willing to spend marketing yourself.

For example, you can have several pay per click campaigns in google to gain the attention of potential customers or business partners. Of course, this will cost money, not necessarily a lot, but you need to know what you are doing.

You can write articles that talk about things you know about. These articles can then give the reader the opportunity to find out more about what services you offer.

Another method is building an optimized website. This has a cost to it, as well as the time to build it. In the long term, an optimized website is a valuable asset to have as you can pull everything you offer into one central location. However, this is not something that predictably will give you immediate return on investment simply because it takes time to build it. For those who are interested a link for an excellent tutorial on building your site from A-Z is found in the left hand column of my blog. Feel free to click on it to see if it what you are looking for.

You can set up a blog just like this one. To me, a blog is a vehicle in which I can share my thoughts frequently throughout the month. As you may have noticed, sometimes I talk about family, business, or specific ideas that I want to share with you. By "pinging" the blog, other blogs get access to your blog. Over time it is another way of getting noticed.

If you like to write on a consistent basis, start a monthly newsletter. As you get more and more emails from people interested in what you are offering (through other sources), these emails could be the starting point for a newsletter campaign.

These are just a few ways to get noticed online. For more information, you may click on my link at the bottom of this blog, or simply respond to start a dialogue about these procedures. Until next time...